Cookie Jar Entertainment



DHX/UA Cookie Jar Inc. (doing business as Cookie Jar) is a Canadian producer of children’s entertainment, consumer products and educational materials. Cookie Jar Group is one of the world’s largest independent children’s entertainment, consumer products and education companies with ownership and licensing rights to some of the most recognizable character brands. It is headquartered in Toronto, with offices in Burbank, California, Paris, London, and Tokyo among other places. in 2012 it merged with DHX Media and became DHX Cookie Jar Inc.

History
In March 2004, Cinar was purchased for more than CA$190 million by a group led by Nelvana founder, Michael Hirsh and former Nelvana President, Toper Taylor. Cinar spun off Cookie Jar Entertainment in the same year. in December 2005, Cookie Jar was became independent for Canadian Animated shows.

On June 20, 2008, Cookie Jar Group announced a deal to merge with DIC Entertainment. On July 23, 2008, both studios completed their merger, and DIC was then folded into Cookie Jar's entertainment division. As part of Cookie Jar's merger with DIC, Cookie Jar acquired Copyright Promotions Licensing Group and a one-third interest in international children’s television channel, KidsCo. Cookie Jar now has more than 6,000 half-hours of programming as well as rights to several children's brands.

On July 23, 2008, it was announced that Cookie Jar was in negotiation with American Greetings to buy the Care Bears, Strawberry Shortcake, and Sushi Pack franchises. The deal was not finalized yet in late 2008 and with the current scenario, the transaction did not progress.

in December 2008, Viacom merged with Cookie Jar to form Viacom Animation.

On August 20, 2012, DHX Media announced that they would acquire Cookie Jar Group for $111 million, a deal in which the merged company (DHX Media) would become the world's largest independent owner of children's television programming. The acquisition was completed in October 22, 2012. this same year, Cookie Jar went Defunct.